In particular, we support software that gives decision-makers another point of view. We provide consulting services in LCA and TCA. And we provide market research and other marketing services to companies and non-profits that are making a positive change in our environment—both our social environment and our physical environment.

Established in 2000, EarthShift continues to grow and has recently added new software to our product offering, as well as expanded consulting services. We are always looking for new tools, methodologies, and services that can help us place a real value on what we take from the earth.

Bios

Lise Laurin
Lise founded EarthShift as a way to bring change to the way we look at our resources. Her 25 years of experience with manufacturing companies has led her to believe that business can be the solution to our environmental problems. She applies strategic analysis and communications to find solutions that work for all stakeholders.

Lise has held positions in the semiconductor and the electronics industry, and led a marketing services company for six years. Between an early position as an electronics technician and programmer and time spent as a process engineer for Intel manufacturing microprocessors, she has first-hand experience with nearly all phases of computer manufacturing. She applied much of that knowledge to twenty years of high tech marketing. Since founding EarthShift, she has turned her business understanding and communications skills to providing LCA and TCA services and training to both large and small companies.

Lise helped to found the Eco-Team, a recycling club at Marshwood, her local high school. She works with the UNEP/SETAC Life Cycle Initiative and the LCA into LEED Task Force. She holds a BS in Physics from Yale University.

Between 2004 and 2006, Lise reduced her home and office energy demand from heating and transportation by 50% and purchases electricity from renewable resources, reducing overall global warming by a greater percentage. She drives a Honda Civic Hybrid.

Melissa Moore Hamilton
As a consultant and writer to various manufacturing organizations Melissa became aware of the opportunities to improve both the environment and the bottom line through more efficient use of time and materials. She co-founded EarthShift to address these issues. Her primary focus has been on developing EathShift as a resource to the business and green building industry communities.

Through Melissa’s training as an anthropologist and her work with organizational development and change, she has developed a rich understanding of business relationships and human nature, resulting in a unique perspective that makes her projects distinctive. She is skilled at identifying and crossing the barriers that arise in communications while facilitating the path toward the goal of sustainable practices for the client’s organization. Melissa sees EarthShift’s software tools and consulting services as a valuable aid in this transformation.

Over the last nine years Melissa has been involved in various alternative building and renewable energy projects and has written articles on energy efficiency and non-toxic buildings for organizations such as Efficiency Vermont. Working collaboratively with green building and energy experts Melissa is positioning EarthShift as a valuable resource for building industry professionals desiring assistance to make their projects “green”.

Since 1998 Melissa and her spouse Bret, an Energy Analyst and Building Scientist, have operated Hamilton & Associates, a research firm specializing in writing, marketing services and research serving the building communities and socially responsible organizations that support sustainable business practices. Melissa incorporates the specialties of this endeavor into the offerings of EarthShift.

Melissa teaches basic life cycle assessment (LCA) and total cost assessment (TCA) courses as well as change management to organizations working to reduce their environmental impacts and improve their social accountability. She also develops materials and media covering best practices in LCA, TCA, Change Management, and Green construction.

Melissa lives in a passive solar home that she built with her husband. The home has a grid tied solar/battery backup system and is equipped with high efficiency lighting and appliances.